Jason Ray thinks the culture of "disaster prepping" is misunderstood. Thanks in part to National Geographic's Doomsday Preppers, a reality TV show about preppers, the term conjures images of far-flung, paranoid woodsmen hoarding Borax under their floorboards, a caricature of prepping that does no favors to Ray, whose main concern is taking care of his family.

So-called preppers are known to meticulously organize their lives, so when their sky-is-falling scenario of choice manifests—Ray's is a mass recession if Donald Trump becomes president—they'll have all their bases covered. Whether it's economic collapse or environmental disaster, preppers will have food, water, shelter, and bodily safety accounted for. Primitive skills like hunting and hoarding will distinguish survivors from victims when the end comes.